Mission

To mobilize the caring power of Detroit and Southeastern Michigan to improve communities and individual lives in measurable and lasting ways.

We engage people, communities and organizations focused on meeting the needs of children and their families and creating the conditions necessary for success.

Our Big, Hairy, Audacious Goal... or "BHAG"

TO BE A LEADING SOCIAL CHANGE AGENT HELPING TO MAKE GREATER DETROIT A TOP 5 PLACE TO LIVE AND WORK BY 2030.

How we got here...

Mission

...In 2008, United Way launched the Agenda for Change, focusing on the impact areas identified by the community as the most pressing issues that we face (Education, Income and Basic Needs). We’ve spent the last six years focusing on these community impact measures with our partners and have made great progress.

There are a lot of things happening in our region. Big things. But we know focusing only on programmatic solutions is not enough — it will take the collective action of the entire region working together on systemic change in order to reach our vision of making Greater Detroit a top place in which to live and work. 

That’s what it means to LIVE UNITED.